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How important can an top domain name be?

One of the most important requirements for creating a successful online presence is the domain name. It is what people will mark first when they discover your website and what they will relate you with. The domain name should be easy to memorize, but should also be something that notifies your visitors what the website is about.

Generic Top-Level Domains (gTLDs)

A domain name usually contains 2 constituents - a Top-Level Domain Name (TLD) and a Second-Level Domain Name (SLD). If you have domain.com, for example, ".com" is the TLD and "domain" is the Second-Level Domain. There are a couple of sets of TLDs that you should consider prior to selecting the domain you wish. Your pick should be built upon the aim of your web page and on its target spectators. Let's explore the gTLDs, or generic TLDs - these are the most typical Top-Level Domains meant to show a particular purpose - .com (commercial enterprises), .net (networks), .biz (corporations), .info (informational websites), .org (organizations), .mobi (mobile devices), .asia (the Asia Pacific), .name (individuals or relatives), .pro (particular professions), etc. As you can see, these Top-Level Domains encompass most spheres of life, so you should select the one that would depict the purpose of your website best. There is no limitation as to who can register such Top-Level Domain Names, but some of them involve additional steps to demonstrate that you are eligible to own such a domain (.mobi and .pro, for example).

Country-code Top-Level Domain Names (ccTLDs)

The ccTLDs, or country-code TLDs, are country-specific domains. Each country has its own ccTLD. Settling on such a domain name is good if your target group of website visitors is from a particular country. Many individuals would sooner buy commodities or services from a local site, and if your goal is Canada, for instance, picking a .ca TLD could boost the visits to your website.

Domain Name Forwarding

You can register several Top-Level Domains, which can redirect your site's visitors to a specific site such as domain.com, for instance. This would increase the traffic and decrease the likelihood of someone pilfering your website visitors by using the same Second-Level Domain with another TLD - if you are not utilizing a trademark.

Name Servers (NSs)

Each and every TLD has domain records. The name server records (NS records, aka DNS records) exhibit where the domain is hosted, i.e. they point to the web hosting vendor whose name servers (NSs, aka DNSs) it is utilizing at present. You can substitute the NSs of your domain at all times. You can have your domain name registered with one provider and get the site hosting service itself from another. Hence, if you register your domain name and encounter good website hosting solutions somewhere else later, you can point your domain name to the new company's DNSs straight off.

Name Server Records (DNS Records)

In general, as long as your domain uses a certain pair of DNSs, all its DNS records will direct to the same web hosting distributor. Some hosting vendors, however, allow you to edit certain domain name server records, including the A records and the MX records of your domain name. The A record is an Internet Protocol address, which details on which web server your website is situated, whereas the MX records reveal which server tackles the email address accounts related to your domain name. For instance, if you take on a new website designer and he develops an .ASP web site that will be situated on his own Windows web hosting server, you may want to edit only the IP address (the A record) but not the MX records of your domain. So, www.domain.com will direct to the Windows hosting server, but your email address accounts or any sub-domain names like forum.domain.com or shop.domain.com will still be in your current Linux hosting account. The .ASP platform is developed by Microsoft and necessitates a Windows web server, although a Linux hosting server would be way more stable.

Budget Domains Offered by 'Digital Monkey'

Only a number of web hosting providers allow you to modify particular DNS records and very frequently this an additional paid service. With Digital Monkey , you have a large array of Top-Level Domains to select from and you can modify all NS records or redirect the domain names via a forwarding tool at no added charge. Therefore, 'Digital Monkey' would be your best choice when it comes to administering your domain name and to establishing a successful presence on the web.